USVI Record 1st Q Visits

M.A. Dworkin

USVI - The Virgin Islands Department of Tourism is announcing record-breaking visitor arrival numbers for the first quarter of 2026, reinforcing the Territory’s continued momentum as a leading Caribbean destination. 

March 2026 delivered strong performance with 121,716 total arrivals, representing a 23% increase year-over-year and 14% above the previous high set in 2024. St. Thomas led the growth with 95,284 arrivals, up 24% compared to 2025 and 17% over 2024. St. Croix also saw gains, welcoming 23.432 arrivals, reflecting a 20% increase year-over-year and a 5% rise over 2024. 

Building on this momentum, the first quarter of 2026 recorded a total of 303, 388 arrivals, marking continued growth for the Territory with a 12% increase year-over-year and a 6% rise compared to 2024.

St. Thomas accounted for the majority of growth in the first quarter, with 246,772 arrivals, up 15% year-over-year and 11% over 2024. St Croix recorded 56,616 arrivals reflecting a 2% increase compared to 2025. 

“These record-breaking numbers underscore the continued strength and appeal of the U.S. Virgin Islands as a premier Caribbean destination,” said Jennifer Matarangas-King, Commissioner of the U.S. Virgin Islands Department of Tourism. “We are seeing sustained demand across our islands, supported by strategic marketing efforts, strong industry partnerships, and the unique experiences that set the U.S. Virgin Islands apart.”

Growth in early 2026 reflects continued demand from U.S. travelers. Recent efforts, including sports partnerships across the NFL and MLB, media collaborations with iHeartRadio, and promotion of Carnival celebrations across the Territory, have helped expand visibility and strengthen interest. 

The Department of Tourism is committed to focusing on enhancing airlift, strengthening partnerships, and expanding promotional efforts to sustain growth throughout the year.